OC Register Experiments with 'TV-like' Tablet App
Six months ago the Orange County Register launched its first tablet app. It’s apparently been a success. So much so that the Register is launching a second app. Interestingly, the most popular features of the original app did not originate from the Register press room. Instead, they were short 2-3 minute video programs and slideshows customized for the app. Users apparently love them, but were also confused about why more traditional news content was so difficult to find.
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