More Beauty Search 2010 Begins Today

Today marks the launch of More magzine’s More Beauty Search, which seeks to celebrate three readers who feel they look the best they ever have. Prizes include a trip to New York City, a spa day, lunch with More editor in chief Lesley Jane Seymour (whom we interviewed recently), and the chance to appear in the magazine’s October 2010 issue. The grand prize winner will also receive $10,000, and the two runners up will each take home $5,000.

The contest is sponsored by Olay and CoverGirl cosmetic brands and will run through May 5 on To participate, women must upload a photo of themselves as well as a 150-word essay on about why this is the “most fabulous” time of her life at There is a non-refundable $25 application fee to enter the contest. Women across the country will vote online to choose the top 100 and the final winners will be chosen by the More editorial staff.

The October 2010 issue will hit newsstands September 28.