LA Media Company Scores Hulu Hit with Genuine Ken
Very clever. That’s all we can say after learning via the LA Times about the way local outfit Hudsun Media wormed its way to current Hulu hit Genuine Ken: The Search for the Great American Boyfriend.
When Hudsun heard last year about plans for Mattel’s big 50th anniversary Ken doll media push, they pitched the El Segundo toy company on a Bachelor-style reality show, which was shot last November and began airing on Hulu in January.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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