Helv Yeah!

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It’s certainly the most highly-anticipated film event of the year for those kern daily, and in the article “Lights, Camera, Helvetica,” Steven Heller finds out why director Gary Hustwit has gone from trailing Jeff Tweedy to shadowing Massimo Vignelli.

All we know is, this is gonna be one heck of a premiere. Might we suggest this piece of typographic fashion for all who attend?