Design Takes Over When Words Fai...

Here’s an interesting essay we ran across about how to think about design in a unique way. In “It’s Simple. Design Communicates” you have an approach to design as a form of leadership, something that makes perfect sense, but we hadn’t really thought of in that direct sense. Of course everyone knows about design, particularly in corporate branding and advertising, that design often stands in for everything a company or an institution is, from its staff to its product(s).