Designer and blogger Michael Surtees recently published an interview with Deborah Adler the creator of Safe Rx, which has been acquired by Target and renamed ClearRx.
Target is putting a lot of marketing behind rolling out this new product, there’s the dedicated site, linked to above, as well as highly visible print and TV campaigns. Aside from that, their Design for All subsite features an audio interview with Adler which is largely compromised by the fact that their site is chock full of stupid Flashness. I can’t point you to a specific URL, but if you click on the yellow ring, it’ll load the interview. (And then if you click on any of the images that load it’ll reload, very slowly, and maybe pick up the interview where it left off, but I’m not 100% sure.)
Michael’s interview with Adler is infinitely less complex, so why don’t you go check that out:
Deborah Adler: ClearRx Interview.
