A Magazine Guy's Messy Internet Makes Money
We headed past the MOMA garden and Manolo Blahnik’s New York headquarters (Fashion Week’s on the brain, dahling), to the oh-so-toney University Club this morning for a breakfast among the wood paneling, bare-breasted ceiling mural, and men on the walls in 19th-century suits, to listen to a very 21st Century speech from IDG Communications president Bob Carrigan.
The man who runs a bevy of tech-oriented consumer and B2B publications — from PC World to GamePro and the rather high-end CIO — sent some shivers through the room with his pronouncement that a media company’s Web strategy cannot be beholden to the magazine side.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in