AdFreak

This Brand's Clever Silent Autoplay Facebook Ads Look Like Little 1920s Silent Films

Home alarm brand's old-school mocking of the competition

Headshot of Gabriel Beltrone
By Gabriel Beltrone

December 13, 2017

A cheeky campaign for a newfangled home-security company is capitalizing on Facebook’s silent autoplay video ads—by creating ads in the style of obsolete 1920s-era silent films to eviscerate older competitors.

Headshot of Gabriel Beltrone

Gabriel Beltrone

Gabriel Beltrone is a frequent contributor to Adweek.

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