Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
Books on sustainable farming don’t grow on trees—they grow in the dirt.
A new campaign from Allied Irish Bank (AIB), Teagasc (Ireland’s agriculture department) and creative agency Rothco is promoting efficiency on farms—and celebrating Irish grass—with The Book That Grew.
It’s an up-to-date guide for efficiency and sustainability in farming that also just so happens to be made entirely out of grass roots and other products derived from the green stuff.