These Cringeworthy Spots Show That Being Too Sweet Can Be Too Much in Both Love and Yogurt

Siggi's new ads show the uncomfortable side of love

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In life, there are times to be sweet—mushy even—but it can sometimes go too far and off the rails quickly. In a new campaign for Siggi’s, the fast-growing, low-sugar yogurt brand, it’s clear that not too sweet is sweet enough.

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