The Princess of Wales Is Leading a New Campaign Advocating for Early Childhood

A film raises awareness of crucial development during the first five years of a child's life

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The first five years of a child’s life are a crucial stage of development, but research shows that few people understand how this period shapes future adults and society. That issue is now coming into the spotlight in Britain, where a member of its royal family–Catherine, Princess of Wales–is spearheading a major campaign to raise awareness of the importance of early childhood. 

Shaping Us will be a long-term initiative from The Royal Foundation Centre for Early Childhood, which The Princess of Wales established in 2021.

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