The Captain Marvel Trailer Has a Glorious, Lingering Product Placement for ... Blockbuster?

Visibility any chain would die for. If it weren't already dead

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The trailer for Captain Marvel, who emerges from relative obscurity to join the Marvel Cinematic Universe next spring, features a few interesting cameos—but none more unexpected than that of Blockbuster.

The video rental chain has a lengthy, front-and-center product placement right at the beginning of the first official trailer for the superhero film, despite the fact Blockbuster entered a death spiral around 2010 that rapidly shuttered thousands of locations. Today, only one Blockbuster location remains open, as an

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