The work of celebrated artist Jeff Koons has spread to the far corners of the world, including a recent sports-themed group show pegged to the 2024 Summer Olympics in Paris and solo exhibits in Italy, Qatar, and Greece.
But his inflatable sculptures and technicolor paintings have never been gathered in one place before, which had become a priority for the “Balloon Dog” creator, who reached out to Squarespace for logistical help with his digital footprint.
The alliance, launching on Wednesday with two documentary-style ads, centers on a revamped website that not only gives superfans a handy hub for four decades of Koons archives but also allows any user to copy the format.
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