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Some aspects of the techno-utopian fantasy are especially worth skewering, and Dutch insurer Centraal Beheer does a pretty nice number on one of them: the self-driving car.
The brand has a knack for making disaster funny by casting some obnoxious stereotype as fictional villain. A couple of years back, it was a moron in a red Speedo doing circus tricks with his speedboat wheel. Now, in a new ad, it's a self-important ass reading the paper in the backseat of a Volkswagen that's being driven by a computer.