Print Isn't Dead! These 7 Great Ads Showed the Medium at Its Best in 2017

Inspired executions from Burger King to L.L.Bean

In the age of AI, VR, long-form film and mobile wizardry, print advertising doesn’t get much respect anymore. Still, it remains a medium like no other—one that most purely distills the expression of an idea down to the writing and art direction, and one whose seeming limitations can make breakthrough executions feel that much more unexpected and delightful.

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