MSCHF Asks Corporate Lawyers to Start Their Engines With 'Cease & Desist Grand Prix'

The creative shop asks companies like Disney and Amazon to challenge it instead of small creators

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If you’re a regular person just trying to make it through the week with as little drama as possible, a cease-and-desist order from an all-powerful conglomerate is something that you’d wholeheartedly avoid. But if you’re gutsy creative collective MSCHF, you not only welcome the trouble—you bank on it.

Behold, MSCHF’s latest drop, the “Cease & Desist Grand Prix.” The collective revealed the new stunt in a tweet containing the campaign’s dedicated website.

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