John Malkovich's Ad for Sunday's Patriots-Jaguars Game Was a Little Meta Masterpiece

The actor gets biblical for CBS's telecast

At least, that’s the amusing conceit of the meta four-minute ad. It opens on the actor phoning his agent, feigning indignation at the overwrought monologue he’s supposedly been asked to deliver as an intro to the AFC Championship Game. Before long, he’s storming down to interrogate the young (and somewhat clueless) director during an orchestra rehearsal.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in