Jif Partnered With Giphy to Make a Limited-Edition Peanut Butter No One Can Pronounce

The internet's favorite consonant debate is reignited

A jar of Jif that says GIF on it
Jif's "Gif" edition went on sale via Amazon today. Jif

OK now we’re not sure how to pronounce anything.

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."
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