At the recent Paris Fashion Week, supermodels strutted down the runways, and only the elite had front row seats.
But last weekend, 5,000 miles away in a different Paris — the one in Texas — real Texans modelled spring’s hottest looks at a fashion show where everyone was a VIP.
JCPenney designed “The Other Paris Runway” as a direct counterpoint to the exclusivity of traditional fashion shows, instead celebrating covetable, affordable style for every body type.
“The Other Paris Runway” took place in an open-air field at sunset near a replica of the Eiffel Tower, with guests and models who were local residents styled head-to-toe in JCPenney.
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