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Isla Fisher is going to talk herself through this ING Direct spot, no matter what it takes.
The Australian actress does the internal monologue gag for the bank, working up the courage to deliver her endorsement on camera. The self-deprecating concept and copy, from VCCP Sydney, knack a bit of Anna Kendrick's no-bollocks work for Newcastle, but with a slightly less cutting and slightly more helpless vibe.
For those of us who don't speak Down Under, it's not entirely clear whether she's taking investment advice from her maid, or her mate.
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