Ikea's First UK Holiday Ad Is a Hilarious Rap About How Your Apartment Is Crap

Luckily, a few quick fixes can get you ready to host

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It’s easy to put off tidying messes and making minor repairs at your place. Hey, life is busy, and sometimes you let the little stuff slide.

But then the holidays come around, and you face a daunting question: Is this place ready to host actual guests?

With its first foray into U.K. holiday advertising, Ikea addresses that moment of reflection with “Silence the Critics,” a 90-second spot set to a custom rap track recorded in the style of Britain’s grime genre by artist MC D Double E.



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