Cannes Lions

How 'Whopper Neutrality' Became the Perfect Combination of Entertainment and Education

David's ECDs tell the story behind Burger King's most shared ad

The creative team behind Whopper Neutrality say it began as an attempt to educate themselves, then America.Burger King
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By David Griner

June 20, 2018

Cannes is back and Adweek will be at the center of the action, June 19–23! Join us at Adweek Abroad with some of the most influential voices in marketing, advertising and creativity. Going to be in Cannes? Sign up.

CANNES, France—Manboobs changed everything.

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David Griner

David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."

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