The Imperfections in Google’s Logo Are What Make It Perfect

Or, why the G isn't a perfect circle

The "Google G" logo (at left) isn't a perfect circle. If it were (at right), it would look like it had an overbite.

Designers already know all this, but a recent question posed on Reddit about the dimensions of Google’s “G” logo—and why it’s not a perfect circle—led to a crash course in a few fundamentals of graphic design.

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@nudd Tim Nudd is a former creative editor of Adweek.
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