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The Imperfections in Google's Logo Are What Make It Perfect

Or, why the G isn't a perfect circle

The "Google G" logo (at left) isn't a perfect circle. If it were (at right), it would look like it had an overbite.
Headshot of Tim Nudd
By Tim Nudd

November 7, 2017

Designers already know all this, but a recent question posed on Reddit about the dimensions of Google’s “G” logo—and why it’s not a perfect circle—led to a crash course in a few fundamentals of graphic design.

Headshot of Tim Nudd

Tim Nudd

Tim Nudd is a former creative editor of Adweek.

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