Heinz Ketchup Enlists TikTok Creators for Blood-Soaked, Crowd-Sourced Horror Film

The brand wants to see you bring on the (fake) gore

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Who doesn’t love a good horror movie? The suspense, the jump scares … and, of course, the blood. Since blood is so ubiquitous in the horror genre (and makes an appearance in other kinds of films as well), every special effects artist worth their salt has at least three recipes for fake blood in their arsenal of tricks.

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