Google Ad Encourages All to Get Vaccinated So We Can Get Back to What We Love

The emotional spot shows a light at the end of the tunnel

"Get Back to What You Love" uses altered searches, map requests, and calendar events to signal an emotional return to normalcy. Google

It’s been an exceedingly rough year. Though we’ve done our best to ease the sting of a lengthy lockdown with Zoom dates, virtual movie nights and more than a few digital happy hours, nothing quite beats the feel of an in-person night on the town with friends.

@ShannonL_Miller Shannon Miller is Adweek's Senior Editor of Creativity & Representation.
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