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Ad industry veterans may debate the value of awards shows, but there’s one benefit no one can deny: the value of bringing some of the world’s top creative talents together.
Thanks to the Cannes Lions and other festivals, creative leaders who’ve been well regarded in their home countries have a chance to get the international credit their work deserves. The following global honorees in this year’s Creative 100 have been frequent winners, speakers and jurors at Cannes, but there’s likely still much about them that you haven’t known—until now.
CCO, GreynJ United
Based in: Bangkok, Thailand
Hometown: Chachoengsao, Thailand
Recent work: “Friendshit” (about the struggle to make new friends) and “Face Off” (about adjusting to updates to your favorite apps) for KBank.