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A few years ago here in Paris, people were hard-pressed to find a food delivery service. This changed with the launch of Allo Resto, which enabled Parisians to score delivery from lots of different kinds of restaurants—as long as they were reasonably close to home and you didn't mind waiting, like, two hours.
Those grievances were annoying, but it didn't really matter because Allo Resto was alone in the market. Today, though, it faces tons of competition from faster, more efficient brands, including Uber Eats, Deliveroo and Foodora—which can deliver food from higher-scale restaurants, further away, in an average of 30 minutes.