FitTrack Campaign Connects Body Positivity With Health Benefits

'One Size Fits One' comes from Toronto agency The Garden

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The past couple of years have been a boon for body positivity, with the likes of Lizzo, Tess Holliday and Jameela Jamil giving confidence to people of all body types. Health management tech company FitTrack shows that having an affirmative body attitude can also be synonymous with good health.

Instead of promoting crash diets and making people feel guilty about their weight this new year, FitTrack helps bust industry myths and reshape “healthy” perceptions with its “Live Your True Health” global campaign.

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