Etsy's Inclusive Holiday Campaign Prioritizes Meaningful Connections Over Presents

The digital marketplace known for unique gifts leans on sentimentality and inclusion

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The holidays are quickly descending upon us. For many, November marks the beginning of the mad search for the perfect gifts for family and friends. Etsy, however, has launched a campaign to remind us that the sentiment behind the gifts is always the reason for the season.

The online marketplace is highlighting its one-of-a-kind handmade items with an emotional twist in its new holiday campaign, “Give More Than a Gift.” The brand collaborated with creative agency 72andSunny New York to create ads that tell four different stories about how a meaningful gift can bring some holiday cheer.

The

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