Coca-Cola Apologizes for Vitaminwater Bottle Cap That Read 'YOU RETARD'

Promo gets lost in translation

The idea? Play off Canada's bilingualism by jumbling English and French words on bottle caps of Vitaminwater. The result? The phrase "You Retard" appeared on the lid of a young woman's drink. Even worse (if that's possible), the girl has a half-sister with cerebral palsy.

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