Derek Walker, founder of Columbia, S.C. agency brown & browner, used to spend Black History Month highlighting little-known inventors, scientists and various infamous figures. In 2019, he decided to shift gears and use his social media platform to highlight fellow Black marketing creatives.
What followed was a daily celebration of creative directors, podcasters, professors, founders and other brilliant minds within the industry—all from his personal Twitter account. The idea was to not only give these creatives their much-deserved recognition, but to emphasize how vast the pool of Black marketing talent actually is.
“I have 28 [people to highlight],” Walker told Adweek in 2019, “but could almost do 200.”
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