Ad of the Day

Carlsberg 0.0 Charts All The Things You Can Do Better Sober—Like Parking a Spacecraft

Mads Mikkelsen stars in the brand's first global spot, from Grey Europe

Danish actor Mads Mikkelsen appears in first global ad for Carlsberg 0.0.Carlsberg / Grey Europe
By Sara Spary

January 8, 2021

After the excesses of the holidays, many people pledge to cut back on drinking as a New Year’s Resolution—which makes January a perfect time for Carlsberg to run an its first global ad for its alcohol free beer, Carlsberg 0.0.

Sara Spary

Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.

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