Budweiser Credits Collaborative Agency Model With '6 Super Bowl Moments' in 2017

And that doesn't even include the brand's actual Big Game ad

Budweiser kicked off 2017 with one of the most buzzed-about ads of the Super Bowl—telling the story of the company’s immigrant founder, Adolphus Busch. Over the course of the year, the brand had a something “like six more Super Bowl moments,” according to Ricardo Marques, vp of the brand in the U.S., who credited Budweiser’s collaborative agency model—shops like Anomaly, David Miami, VaynerMedia, Mosaic and 3PM work on the brand—with its success.

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