6 Tips for Creative Concepting When You're Quarantined Away From Your Partner

Creatives around the world share their advice

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

Some of the best creative ideas are dreamed up after hours, days and even weeks of creative brainstorming and collaboration. But how does that work when most of the agency world is scattered into quarantine?

Creative partners who once relied on face-to-face chemistry have been pulled apart—but the pressure to develop big ideas for clients and pitches hasn’t been lifted.

Adweek asked veteran creatives around the world to share their experiences and advice on how to keep the creative juices flowing from home—even in the midst of a global pandemic.

Look your partner in the eyes

Your creative partner, that is.



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