Creative Advertising

20 Years Later, City of God Gets an Unexpected Sequel in Short Film by Vivo and Motorola

VMLY&R Brasil leads gorgeous work featuring the original 'Buscapé'

A man looking directly into the camera — The short film features Alexandre Rodrigues, the original actor who played photojournalist Rocket.VMLY&R Brasil, Vivo, Motorola

By Sara Century

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The critically acclaimed Brazilian crime drama City of God cleared its twenty-year anniversary as of this year. Showing the growth of organized crime in Cidade de Deus as well as the cataclysmic effects it has on those living in the neighborhood, the scope of the film is both personal and epic, told through the eyes of a young photographer named Rocket (or Buscapé).

Two decades later, a team-up between Vivo and Motorola—created in partnership with VMLY&R Brasil—has resulted in an unexpected sequel titled “Buscapé.”

Sara Century

Sara Century is a freelance writer for Adweek.

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