19 Crimes Shrunk Snoop Dogg Down to Miniature Size to Show People How to Chill

The rapper appears as an action figure to promote latest wine launch

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It might go without saying that iconic rapper Snoop Dogg stays booked with music, but add in his always-expanding entrepreneurship and it’s surprising that he’s able to make time for just about anything. Fortunately for him, now he’s got Lil Snoop to pick up any slack left in his schedule.

Wine brand 19 Crimes has released a new campaign featuring long-time partner Snoop Dogg. Created in collaboration with agency Observatory, “A New Way to Chill” introduces viewers to a miniature version of the rapper who is able to chill with a nice glass of wine while Snoop himself remains busy.

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