Natasha Lyonne’s Poker Face Is on Display in Peacock’s Super Bowl Ad

The 30-second spot has the star reacting to Big Game commercials in real time

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

One year after Peacock broadcast Super Bowl 56, the streaming service is back in the Big Game.

A 30-second spot highlighting new hit series Poker Face, starring Natasha Lyonne, is set to air during the fourth quarter of Fox’s presentation of Super Bowl 57 on Sunday, Feb. 12.

The creative leans into the premise of the series, in which Lyonne’s character, Charlie Cale, can tell when someone is lying.

In the spot, Lyonne, in character as Cale, reacts in real-time to Super Bowl spots from brands such as Google and M&M’s that will air during the game as she hangs out in a bar.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in