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In Disney+’s first year-and-a-half on the market, its brand marketing focused on many of the shows and movies that made up Disney’s enormous content vault. Now that more originals tied to Disney-owned franchises like Marvel and Star Wars have been released, the streamer is looking to leverage those originals with a new selling point: By watching those new shows, fans never have to say goodbye to their favorite stories and characters.
A new creative campaign from the Disney-owned streamer, debuting during ABC’s
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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