Sami Main

Sami Main

Sami Main is Adweek's social editor.
Sami Main is social editor for Adweek, where she posts Adweek content onto social platforms and looks for creative ways to communicate what's new.

This Agency VP’s Dream? Launch a Graphic Novel Celebrating ‘Badass Female Spies’

It's the last days of World War II. Cities are in ruins, and everyone—especially any Nazi hoping to escape retribution—is trying to get to anywhere that's not Europe. How will they escape? One word: Ratlines.

4 Times People Unbelievably but Correctly Predicted the Cubs Winning the World Series

The Chicago Cubs and Cleveland Indians were tied 3-3 heading into Game 7 Wednesday night, and they were about to make baseball history no matter who won. But there were a few folks, from pop culture favorites to regular Joes, who kinda guessed the outcome years in advance.

Gawker Founder Nick Denton Settles With Hulk Hogan for $31 Million

"The saga is over." So proclaims Gawker founder Nick Denton who has settled his legal dispute with professional wrestler Hulk Hogan. The settlement, pegged at $31 million, is substantially less than the $140 million a Florida jury said Hogan was owed in his winning defamation suit against the now defunct gossip site.

How This New Platform Plans to Make Buying Ads on Streaming Services Easier

Premion, a new division from Tegna Media, wants to be your one-stop shop for all things over the top. Instead of shopping around on different platforms, which all have their own unique pricing structures, Premion will aggregate those options for ad buyers.

Carl’s Jr. Used Live Ads to Sponsor a 72-Hour Livestream for Vice’s New Gaming Site

Waypoint, Vice's newest offshoot, doesn't want to be the typical gaming site, so it also didn't want to launch in a typical way. That's why Waypoint used a 72-hour livestream to celebrate its launch, which just ended.

Hulu’s Deal With Strata Opens the Door to More Effective Local Ad Buying

Streaming capabilities are starting to look more like linear TV options to advertisers. Strata, a media buying and selling software company, has announced it will partner with Hulu to provide an easier solution for ad buyers who want to reach a streaming audience.

Why Upworthy Was the Perfect Match for Facebook’s Inspirational Branded Content

When Upworthy was created in 2012, the site's content generated an uplifting, positive message. But as it grew, the site understood that the entirety of the human experience is what's inspiring.

Donald Trump’s Personal Money Probably Won’t Help Political Ad Spending

Is Donald Trump's cash flow too little, too late? GIF: Yuliya Kim; Source: Getty Images

What Vine Stars Are Saying About the Short-Form Video Platform Shutting Down

No longer can we, as a society, "do it for the Vine."

Watch Some of the Best and Funniest Vines Ever—While You Still Can

Vine will be remembered for its short-form video genius. Vine