DTC Apparel Brand Vuori on Track to Grow 180% Year-Over-Year

Digitally native brands in the athleisure space thrive during the pandemic even as clothing broadly has suffered

Vuori CEO Joe Kudla discusses the brand's growth despite challenging economic circumstances. Vuori

Apparel is among the hardest hit retail sectors during the pandemic, but that hasn’t hindered direct-to-consumer athleisure brand Vuori.

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@RichCollings richard.collings@adweek.com Richard Collings is a retail reporter at Adweek.
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