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Rizzuti.com has added sports management to its advertising services with the signings of Olympic freestyle wrestlers Kerry McCoy and Brandon Slay.
“I’ve wanted toget into [sports management] for a while,” said John Rizzuti, managing director of the Dallas agency. “But no athlete wants to be your first client.”
Rizzuti’s opportunity came when his shop was hired to handle marketing promotions for the 2000 U.S. Olympic wrestling team trials held in Dallas. There he met McCoy, the reigning U.S.
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