WPA Touts Outdoor Life Network

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.




LOS ANGELES-WPA Communications is breaking a new campaign for Outdoor Life Network, Stamford, Conn., an outdoor adventure cable TV channel.
Consumer and trade print ads began running this month in men’s and outdoor enthusiast publications, including Men’s Journal, Field & Stream and Outside.
The Santa Monica, Calif., agency recently picked up OLN’s creative and media planning, after an informal review of four undisclosed East and West Coast shops. Media First, New York, will handle media buying on the estimated at $5 million account.




AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in