Wings Chain Flies To Periscope After Cevette Resignation

Periscope Marketing Communications in Minneapolis has taken over the $3 million account of restaurant chain bw-3/Buffalo Wild Wings, an agency representative confirmed last week. The move was made without a review.
Cevette and Co. in Minneapolis, which handled the business for less than a year, resigned the account due to “creative differences,” according to an agency representative.
Officials at the client could not be reached for comment. The St. Louis Park, Minn.-based chain operates more than 80 restaurants in 15 states under the bw-3 and Buffalo Wild Wings Grill & Bar names.