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In line with its plan to attract national clients to the Southeast, WestWayne has recruited two veteran executives with big-budget account experience.
“Atlanta has changed so much,” said agency president and CEO Jeff Johnson. “It’s not a question of needing national talent. What you need at our size is people who have worked with $200-400 million dollar clients, and those are hard to find in this region.”
Joseph Caponigro, 48, will oversee WestWayne’s planning and buying in Atlanta and Tampa, Fla.,
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