This Week’s Must-Haves: a Smart Toothbrush, a Mini Drone and More

Here’s a roundup of must-have items picked by the Adweek staff. This week, we're highlighting a Bluetooth-enabled toothbrush, a bracelet that doubles as a charger, and a wireless file holder. Take a look!


Skeye Nano Drone $35

Not long ago, the word "drone" conjured up secret military missions. Now, the remote-controlled flying devices have entered the mainstream as fun consumer gadgets. (Just ask drone enthusiast Martha Stewart, who pondered in an op-ed piece for Time, "Imagine what Louis XIV could have accomplished at Versailles if he'd had one.") This Skeye Nano Drone, which claims to be "the world's smallest quadcopter," is an ideal model for the drone novice. It offers three flight modes from beginner to advanced, can run for about 10 minutes on a single charge and has built-in LEDs for nighttime flying. Best of all, at just $35, you won't feel too bad if you crash it into a tree (or your co-worker's head).

Buy it:


Oral-B SmartSeries 7000 Toothbrush $220

File under things you didn't know you needed: this Bluetooth-enabled toothbrush from Oral-B, which connects to an app on your smartphone to track your brushing habits and provide real-time feedback on how to improve your routine. You can also use the app to customize the toothbrush to your needs and store information for your next dentist visit. And as an added bonus for the attention-challenged, the app even displays news headlines and videos to keep you occupied while you brush.

Buy it:


Kyte & Key Braided Leather Cabelet $70

Never get stuck without a USB cable for emergency iPhone charging. Kyte & Key's Cabelet is a smartphone charging cable (it comes in both MicroUSB and Lightning models) disguised as a leather-wrapped bracelet. And it's actually good-looking enough that no one will guess you're wearing a USB cord as a fashion accessory.

Buy it:


Fashion is Nuts book $40

Everyone knows that the fashion industry is full of eccentric types. In a new photography book, Insta-famous illustrator (and Estée Lauder creative director) Donald Robertson takes it a step further by reimagining style icons like Anna Wintour, Karl Lagerfeld and Pharrell as actual nuts. Only 1,000 copies were printed, so grab one before they're gone.

Buy it:


Flapit $299

Combining retro design with modern technology, the Flapit analog social media counter uses WiFi to display your (or your business') social stats in real time. Use it to track anything from Twitter followers and Facebook fans to Yelp stars and even customized messages.

Pre-order (ships in April):


Cloud File Solutions $25

Store your files in the cloud—literally. This "100 percent wireless" file holder, which debuted on Kickstarter last year, uses "groundbreaking new technology" to "completely eliminate the need to store files on your computer." It's a novel concept, to be sure, but one that we can really see catching on.

Buy it: