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DALLAS YellowPages.com has named GSD&M its new advertising agency following a review that included four finalists.
The Austin, Texas-based Omnicom Group shop will be the first ad agency of record for the new company, an Internet Yellow Pages joint venture of SBC Yellow Pages and BellSouth Advertising and Publishing Corp. Yellowpages.com is based in Pasadena, Calif.
Finalists included Venables, Bell & Partners in San Francisco, Ogilvy & Mather in New York and Euro RSCG of Chicago. Estimated billings are $4 million.
GSD&M’s
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