Trion Ads Blast Bond Proposal

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Trion Communications and the American Cancer Society last week unveiled print ads and billboards in Rhode Island intended to spark opposition to a controversial proposal to use tobacco-settlement funds to reduce the state’s budget shortfall.

Executions show the Rhode Is land Capitol with a graveyard of shadowy crosses on its main lawn. “30 years and 100,000 dead to get a settlement with the tobacco industry. Two years and one governor to let it go up in smoke,” the headline says.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in