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Mary Wells stepped back from an active role in the ad business in 1990, but her stylish influence lingers.
Pop culture is again celebrating the glamour that the airline industry once enjoyed and that Wells, more than anyone, helped to instill in 1965, when she began dressing Braniff stewardesses in sexy, modern garb designed by Emilio Pucci. This summer finds the re-release of Coffee, Tea or Me?, the 1967 chronicle of the uninhibited, bottle-blonde lifestyles of air hostesses in that era.
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