TracyLocke Appoints Eastern President

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DALLAS Mike Musachio will run TracyLocke’s Wilton, Conn., and New York offices as president and chief creative officer, the agency said.

Musachio, 42, moves up from executive vice president and CCO at the agency he joined in Wilton in 2004. His promotion comes on the heels of chief operating officer Tim Zuckert’s departure last week to run Proving Ground, an integrated media company specializing in video games and digital content.

Musachio previously worked at WPP Group’s Wonderman in New York, where he was executive creative director.



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