Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Smart move. To spread the word about Empire Outlets, a complex opening soon on the north shore of Staten Island, BFC Partners has tapped a familiar face: Sons of Anarchy and Marvel’s Luke Cage star Theo Rossi.